Luxe Fashion House
Luxe Fashion House, a premium fashion retailer, was struggling to compete with larger e-commerce giants in organic search. Despite having exceptional products, their online visibility was minimal, resulting in heavy reliance on paid advertising.
The Challenge
The fashion industry is notoriously competitive in SEO. Luxe Fashion House faced challenges including low domain authority, thin product descriptions, poor site architecture, and minimal backlink profile. Their organic traffic accounted for only 8% of total website visits.
Our Solution
We implemented a comprehensive SEO strategy that included technical SEO overhaul, content strategy focused on fashion guides and trend reports, strategic link building with fashion publications, and schema markup implementation for products.
Our Approach
Technical Foundation
Complete site audit and implementation of Core Web Vitals improvements, mobile optimization, and crawlability enhancements.
Content Strategy
Developed 150+ style guides, trend reports, and buying guides targeting high-intent fashion keywords.
Link Building
Secured 200+ high-quality backlinks from fashion magazines, lifestyle blogs, and industry publications.
Local SEO
Optimized for local searches to drive foot traffic to physical boutique locations.
The Results
Measurable Impact
Year-over-year growth in organic sessions
Keywords ranking in top 10 positions
Additional revenue attributed to organic search
Improvement in domain authority score
"Chraedon transformed our digital presence. We went from being invisible in search to ranking for thousands of fashion-related keywords. The ROI has been exceptional."
Sarah Mitchell
Head of Digital, Luxe Fashion House
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